Michelle Cruff is the Chief Operating Officer (COO) of Pearson Legal, PC. Michelle joined founding partner Matthew R. Pearson in 2012 as Vice President of Client Relations. Gaining a wealth of knowledge and experience related, primarily, to construction defect and insurance recovery matters, Michelle worked closely with clients, experts, and attorneys from the inception of the client relationship through the conclusion of every matter. Michelle now plays a pivotal role in the firm’s strategic planning, operational management, client satisfaction, and overall success.
As the COO, Michelle is responsible for seeing the day-to-day operations of Pearson Legal, ensuring efficient workflow, and implementing effective business strategies. With a keen eye for detail and a strong focus on quality, Michelle ensures that Pearson Legal’s operations run smoothly and that clients receive the highest level of service. Additionally, Michelle is highly involved in the attorney-led education of risk managers, business owners, and policyholders.
In addition to her operational responsibilities, Michelle is also actively involved in fostering a positive and inclusive work culture. She prioritizes employee development and engagement, recognizing that a motivated and empowered team is essential in delivering exceptional client service and results.
Michelle holds a bachelors degree from University of Texas San Antonio (UTSA), where she developed a strong foundation in marketing and business management. As a student athlete, Michelle gained her drive for success and task management. She continues to stay abreast of industry trends and best practices, ensuring that Pearson Legal remains at the forefront of insurance recovery and construction defect.
With her exceptional leadership skills, industry knowledge, and commitment to excellence, Michelle Cruff is an invaluable asset to Pearson Legal and their clients. She plays a vital role in driving the firm’s success, educating potential and existing clients, and upholding its reputation as a trusted and respected legal firm.
Outside of the firm, Michelle is passionate about health and fitness. She regularly is found at her gym at 5am and loves to discuss workout plans and dietary science. Michelle also enjoys travelling with her husband, Scott, and spending quality time with family and friends.